![Ad Interaction High on Connected TV Where Ad-Supported Content Preferred [Study] Ad Interaction High on Connected TV Where Ad-Supported Content Preferred [Study]](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_upDI_xK7sDdDohp-UCIpHIaLFIFIegPV_cXrucqrQH0DhMiSPTdKO2A1Sy0SXANCJKwdWCsj7WllF9T0L0bM2XowcDaUKJDuHI6OTuhDQ3JVOByppP9oByEy9ZqhigBxLFg-PAQp-Qnxz_Fg=s0-d)
YuMe has got some new research showing that online video viewers prefer ad-supported content over actually paying for content in a pay-per-view or subscription-based model while using their connected TVs along with a lot of other good information in�The Who, What, When, Where, Why and How of Connected TV & Advertising. So, while they say ...
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