Monday, April 9, 2012

YouTube Launches New Ad Model ? Sponsorships to Trump Demographics for Channel Buys

YouTube Launches New Ad Model – Sponsorships to Trump Demographics for Channel BuysYouTube is set to change up the way it’s placing ads on its video channels. Move over demographic targeting, hello Sponsorship deals. A sponsorship package includes companion display ads, overlay and pre-rolls to give a brand complete placement on certain channels. The new sponsorship deal is more of a keyword-based approach to reaching certain audiences ...


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